Predictive Intent bring innovation to the market
Behavioural analytics technology firm Predictive Intent launched a new online platform with the help of the Base team at the beginning of 2010. In a very exciting year for targeted advertising company founders Neil Hamilton and Stuart Swift are seeking to capitalise on their knowledge of the sector with a range of innovative products.
“As part of an ongoing digital strategy we’ve worked with start-up Predictive Intent to help them communicate the effectiveness of their behavioural analytics products in what is a growing technology sector this year. Understanding the application of the technology has been key to being able to convey the message successfully and we’re starting to see a very positive uptake of their systems across the range of ecommerce platforms they are developing for.”
Matt Morgan, Digital Projects Manager at Base
With a range of solutions and plugins for both enterprise and open source ecommerce systems Predictive Intent is making the technology simple and cost effective to implement, a winning combination in such a competitive and complex industry.
Base have delivered a professional brand and the tools for engaging with the sector through the implementation of a professional social media platform. Built on the open source WordPress system the new site features content management, social media integration and email marketing capture.
As an ecommerce development agency ourselves, we’re very excited to be working so closely with the people behind the technology that takes the Magento system to the next level. As developers of Magento system extensions that are designed to deliver improved targeting and sales, we have started to implement their new technology on behalf of our ecommerce clients.
“We’ve been really impressed with the guys at Base. Predictive Intent is a new company seeking to make a big mark on a fast moving B2B market. In order to compete effectively with larger competitors we’ve had to punch above our weight and our online presence certainly has everyone in the industry sitting up and taking notice. We’ll continue to work with Base as we develop and launch additions to our product range. The advice and consultancy has really impressed us and helped to shape many of our marketing decisions.”
Neil Hamilton, CEO Predictive Intent
If you’re looking to get more out of your ecommerce platform and drive an increase in sales, why not get in touch with Base directly for more information. We’ll assess your current position and make a recommendation about your next steps and their likely cost. Whether you take them is entirely up to you.
